December 30th news, Strategy Analytics released the latest research report "to the 2020 global mobile phone NFC to pay over $130000000000" points out, by enabling the near-field communication (NFC) payment function of mobile phone will account for the global consumer retail spending of $130000000000, which is equivalent to 254000000 of mobile phone users pay a monthly average of 5 times each time consumption is less than $9. The report forecasts to 2020 global NFC mobile payment expenditure of more than $130000000000, "quantitative NFC mobile payment market scale on chance, determined by the payment network launched Apple Pay to promote contactless payment is not accepted by the consumers for retailers, and mobile payment needs, become the three key factors of the industry growth. SA: to 2020 global mobile NFC to pay over $130000000000 Strategy Analytics mobile Internet (WMS) strategy executive director Nitesh Patel pointed out that retailer NFC and contactless payment is widely accepted will become a key NFC payment and consumer use. If consumers can only be used on a small part of its NFC mobile phone shop as a means of payment is not obviously effect. So far, the retailer store payment support NFC development is still slow. However, Strategy Analytics argues that Apple launched in 2014 October, the Apple Pay combined with payment networks will stimulate by retailers use point of sale enabled for the NFC (POS) terminal. Apply Pay roll out is very important, because it means that access to all NFC mobile payment intelligent mobile phone manufacturers based on the support of the main, but it also provides NFC payment credibility in the industry as a whole upgrade. In addition, continue through the payment network will become the key to promote the use and adoption of NFC payment, such as MasterCard has until 2020 all MasterCard in Europe to support NFC payment as the goal. Strategy Analytics application and media executive director David MacQueen added: "although Strategy Analytics to point out the positive outlook of NFC based on mobile payment, mobile payment to NFC in 2020 will account for two digit retail market share, market size of trillions of dollars, the traditional mode of payment (cash and card) is still the dominant. We don't want consumers began to abandon their wallet until the expected NFC after the end of POS computer's popularization, even in a contactless payment measures have been established for longer time, mobile payment and credit cards and cash at the same time, the existence of countries such as Japan and South Korea, for strong growth, Strategy Analytics think NFC payment must provide greater convenience for consumers the merger, such as payment, loyalty value accumulation and coupon redemption become valve, at the same time, reduce the cost to drive sales for retailers to provide platform through the precision marketing and.